Q: How long does it take a customer to judge the quality of your website?

A: In the blink of an eye.

“The brain makes decisions in just a 20th of a second of viewing a webpage.”^*

Not only that, but your customers' first impressions of your site influence their appraisals of your entire organization though the “halo effect”.

Your customers see great-looking design, including web design, every day.  Sophisticated organizations realize this and place a great deal of importance on the look an feel of their sites.  Companies are realizing the effect of design on ROI.  Reports have even emerged of a “stunningly short supply” of top-quality web designers in Silicon Valley.

^*See First Impressions Count for Web, BBC News

Even so, poorly designed sites litter the Internet, like so many discarded sales flyers along a dusty highway.

If customers form lasting impressions on first glance, why do some organizations treat design as an afterthought? 

Why do so many sites feature. . .

• low-quality, blury or pixelated business logos
• hideous color palettes
• bizarre illustrations
• boring or hard-to-read fonts
• etc. - the list goes on and on?

Make sure your next site is a joy to behold!

You probably already know what you want it to look like. Even if you don’t, you know a good-looking, professionally designed site when you see one.

Let’s collaborate on your next site.

Tell me what makes your business special, and how you want to communicate that to your target market. I will work with you to design a site that meets your business needs -- a site authentic to your unique vision. I will help with brainstorming, conceptualizing, wireframing, and designing using state-of-the-art web tools and techniques.

The end result will be well worth the care and attention paid to the design process. Contact me to get started.